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Empower Your Organization with Strategic Business and Marketing Solutions

INTRODUCTION

Driving Organizational Performance Through Strategic Leadership, Operational Excellence, and Marketing Innovation

Executive leader with 25+ years of experience helping organizations strengthen performance and navigate growth and change. As an MBA graduate and Doctor of Business Administration candidate specializing in Organizational Leadership, I bring a practical, people-centered approach to aligning strategy, operations, and organizational goals.

Whether leading teams, launching initiatives, or advising organizations, my focus is on turning strategy into action and creating measurable, lasting organizational value.

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ABOUT

Leadership Rooted in Purpose, Collaboration, and Continuous Improvement

Throughout my career, I've been drawn to organizations and initiatives where thoughtful leadership can make a meaningful difference—particularly during periods of growth, change, and transformation.

My leadership philosophy is grounded in integrity, accountability, curiosity, and continuous learning. I believe effective leadership begins with listening, understanding different perspectives, and bringing people together around a clear purpose.

Experience across diverse organizations and industries has also taught me that there is rarely a one-size-fits-all solution. The strongest strategies reflect an organization's people, mission, culture, and circumstances—and translate those strengths into meaningful action.

Executive & Organizational Leadership

Leadership is about more than setting direction—it's about creating alignment, empowering people, and building a culture where organizations can thrive.

My experience includes strategic planning, organizational development, executive decision support, governance collaboration, cross-functional leadership, and guiding organizations through growth and change. I believe the strongest organizations are built through clear communication, shared accountability, and a commitment to continuous improvement.

Marketing, Communications & Growth Strategy

 

Marketing is one of the ways organizations build relationships, earn trust, and communicate their value.

 

My approach integrates brand strategy, communications, digital marketing, public relations, and audience engagement to support broader organizational goals. Every initiative is designed to strengthen visibility, foster meaningful connections, and contribute to sustainable growth.

Operations, Change Management & Enterprise Performance

 

Operational excellence creates the foundation for organizational success.

Evaluating systems, improving workflows, strengthening collaboration, and supporting informed decision-making help organizations adapt to change while improving efficiency and long-term performance. My approach emphasizes practical solutions that align people, processes, and priorities.

LEADERSHIP EXPERTISE

Planning Board Notes
Logo Design
Sketch On Notebook
Coffee Shop Interaction
Office Workspace Analysis

Executive Leadership

Providing strategic direction, building collaborative teams, and supporting informed decision-making that advances organizational priorities.

Marketing & Brand Strategy

Creating integrated marketing and communication strategies that strengthen reputation, visibility, and audience engagement.

Operations & Organizational Performance

Strengthening systems, improving workflows, and developing practical solutions that increase organizational effectiveness.

Customer Experience & Stakeholder Engagement

Building meaningful relationships with customers, partners, stakeholders, and communities.

Data, Insights & Performance

Using analytics, KPIs, and performance metrics to inform decisions, measure progress, and identify opportunities for improvement.

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INDUSTRY EXPERTISE

Leadership experience spans nonprofit, healthcare, hospitality, corporate, entrepreneurial, community-based, and public-service organizations—from startups to established enterprises.

Working across diverse industries has strengthened my ability to adapt quickly, understand organizational needs, and develop solutions that support a wide range of missions and business environments.

​HEALTH & WELLNESS

  • Healthcare

  • Wellness

  • Nutrition

CREATIVE

& MEDIA

  • Advertising

  • Marketing

  • Communications

  • Entertainment

COMMUNITY &

PUBLIC SERVICE

  • Government

  • Nonprofit

  • Events

CORPORATE & COMMERCIAL

  • Hospitality

  • Corporate

  • Travel & Tourism

LEADERSHIP EXPERIENCE

Professional Background

Selected leadership roles spanning executive management, operations, marketing, organizational development, consulting, and community-based initiatives are highlighted below.

COO &
Gallery Curator

Art of the Vineyard

Partner with ownership to provide executive, operational, and strategic leadership for a growing art gallery and wine tasting business during a period of growth and ownership transition. Lead business operations, marketing and brand development, artist relations and curation, customer experience, event programming, and community partnerships while strengthening organizational systems, developing revenue opportunities, and helping shape the business's long-term direction.

Development & Marketing Director

Restorative Partners

Provided leadership across fundraising, marketing, communications, volunteer engagement, and interim Human Resources and Finance operations. Strengthened organizational alignment through strategic planning, cross-functional collaboration, and operational improvements while leading initiatives that exceeded annual fundraising goals by 25%.

Strategic Business Consultant

Co-Founder & Chief Operating Officer

Gina Marie Grieb

Partner with nonprofit and private-sector organizations to strengthen operations, marketing, and organizational effectiveness through strategic consulting. Services include organizational planning, brand development, communications, business development, grant support, and initiatives that improve visibility, engagement, and long-term growth.

Safe America Movement, LLC

Co-founded and provided executive leadership for a mission-driven organization dedicated to strengthening community safety through strategic partnerships, education, and volunteer engagement. Directed organizational operations, program development, communications, and collaborative initiatives that brought together public, private, nonprofit, and community stakeholders to expand regional impact.

Marketing & Events
Director

Paso Robles Downtown Main Street Assoc.

Led marketing, communications, fundraising, and community engagement initiatives that supported local businesses and downtown revitalization efforts. Developed innovative strategies and community partnerships that strengthened organizational visibility while successfully adapting programs and events during periods of change.

Executive Director

The Wellness Kitchen

Provided executive leadership for organizational operations, financial oversight, personnel, fundraising, and community relations. Guided the organization through significant operational challenges, including crisis recovery and a comprehensive rebranding initiative, while positioning the organization for continued growth and long-term sustainability.

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PORTFOLIO

Selected Projects & Leadership Impact

Organizational Transformation
Operational restructuring, process improvement, organizational positioning and change initiatives.

Marketing & Brand Development
Brand strategy, integrated campaigns, digital communications and audience development.

Community & Partnership Development
Cross-sector partnerships, community initiatives, stakeholder engagement and collaborative programs.

Growth & Sustainability
Fundraising, business development, revenue opportunities and organizational sustainability.

CLIENTS & EMPLOYERS

Collaboration across sectors highlights the breadth and depth of experience.

Below is a gallery/logos representing client partnerships and organizations.

I'm grateful for the opportunity to have collaborated with organizations across nonprofit, corporate, hospitality, healthcare, community, and entrepreneurial sectors, helping them navigate growth, strengthen operations, and achieve meaningful results.

Safe America Movement, LLC

“Working with Gina as our co-founder and COO, she spearheaded the PASOSafe initiative, which laid the foundation for SafetyFest, our partnership with the City of Paso Robles, and support for SLO County CERT. Her leadership, strategic insight, and operational expertise have been critical to growing our reach and impact.”
- Mark Elterman, CEO/Co-founder
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EDUCATION & TRAINING

Academic Achievements & Professional Development

Doctor of Business Administration (DBA) Candidate:
Specialization in Organizational Leadership ~

Doctoral dissertation focused on gallery and museum leadership

Master of Business Administration (MBA):
Graduated with Distinction | GPA: 3.95

Bachelor of Science (BS) in Communication:
Specialization in Marketing

Professional Certificates & Certifications:

  - Public Administration

  - Art Curation & Museum Studies

  - Six Sigma Black Belt

  - IBM Cybersecurity Analyst

  - Google Digital Marketing & E-Commerce

  - QuickBooks

  - Salesforce, HubSpot & CRM Platforms

Independent Studies — Italy
Art, Art History, Artistic Media & Cultural Heritage

CONTACT

Whether you're seeking an executive leader, strategic consultant, or collaborative partner, I'd welcome the opportunity to connect.

Thank you for visiting. I look forward to learning more about your organization and discussing how my experience in leadership, operations, and strategic marketing can help support your goals.

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